PM Studio began 2025 with an formidable development and diversification mission! Headed by Patricia Stranik and Sven Döbert, respectively President and Managing Director, the corporate finalized an LBO final November, which marked its leaving high-end merchandising specialist RC Group, who nonetheless retains a 5% stake within the firm, and Andera Companions’ arrival as a minority shareholder. Andera Companions’ fairness funding will probably be used to finance PM Studio’s development and growth.
Based in 2018 following the merger of two French and German firms, the PM Studio group has since established itself as one of many main promotional gadgets and packaging designers and producers, notably for the luxurious, magnificence and jewelry sectors. Boasting a median annual development fee over 30% and a turnover of 70 million euros in 2024, the group now employs nearly 100 folks in its workplaces in Paris, Frankfurt, Dongguan, and Shanghai.
Doubling in measurement in 5 years
Now that it’s autonomous, PM Studio applies a development technique structured to double its gross sales over the subsequent 5 years. Leaders are banking on nonetheless vital an natural development potential and on the pursuit of their focused exterior development technique, which already helped efficiently perform two operations over the previous three years: By No in 2022 and Édition Limitée in 2023.
“The corporate remains to be reasonably younger, and we now have constructed up fairly a popularity, however we nonetheless have a number of main accounts to overcome. To not point out that to a number of of our prospects, we’re new entrants with vital development potential,” explains Patricia Stranik to Premium Magnificence Information.
PM Studio is already contemplating new acquisition alternatives in France, Europe, and the US to widen its scope of experience and geographical presence.
Diversifying and going world
For this primary LBO, the selection of Andera Companions, a fund Patricia Stranik considers as “dynamic and extremely supportive”, is supposed to assist the corporate obtain a double objective: setting itself up on the worldwide stage by means of buying native constructions, reasonably than opening subsidiaries, and buying new abilities. “In all probability within the discipline of packaging, which might be an ideal complement to our present providing.”
Nonetheless, PM Studio goals to stay true to its fabless mannequin, which ensures optimum flexibility. The corporate depends on a community of business companions primarily situated in Asia. To fulfill rising demand, it’s step by step increasing its near-import provide community, even when the quantity capability stays restricted.
In 2025, a brand new business workplace will open in Dubai to develop its community, which already contains areas in London, Geneva and Switzerland. In 2026, the groups presently working in two websites in Paris will probably be gathered in new workplaces, within the coronary heart of the French capital, comprising a showroom and a laboratory for supplies.
Digital innovation
To additional seduce the luxurious world, PM Studio goals to focus its investments on the areas that contributed to its success: innovation and digital applied sciences.
“We now have already digitalised many steps in our artistic and growth processes. Our designers use instruments that assist them meet shoppers’ wants in document time, with notably invaluable proposals as devoted as potential to manufacturers’ DNAs, following the newest traits,” explains Stranik.
Due to the current integration of Flexarc, an IT construction specialised in automating ERP methods and life cycle assessments (LCA), PM Studio’s technological know-how gives full traceability of supplies and prices.
These proprietary applied sciences provide an actual time imaginative and prescient of merchandise’ environmental impression and assist PM Studio, which acquired the EcoVadis Platinum (98/100) and B Corp labels in 2023, place itself among the many best-performing gamers in its sector when it comes to sustainability.
“We substantiate every proposal with an in depth evaluation of their environmental footprint, together with the impression of every choice on prices and the atmosphere. We’re ten years forward on this discipline,” says Stranik.
The group really appears set to turn into a European chief within the luxurious packaging and high-end promotional gadgets market!
