That is no small enlargement for Paris Packaging Week! The occasion that brings collectively the PCD, ADF, PLD and Packaging Première commerce exhibits is transferring into Corridor 1 of the Porte de Versailles exhibition centre with an out there floor space of 44,000 m2, in comparison with 28,000 m2 in Corridor till final yr. “Ultimately, we’re going to make use of 41,000 m2, which is greater than we had initially deliberate,” Josh Brooks, occasion director, advised Premium Magnificence Information.
New exhibitors, new exhibition areas
On January 27 and 28, 2025, the present will host 840 packaging resolution suppliers, in comparison with 650 final yr. With greater than 500 exhibitors, the PCD space, devoted to suppliers to the fragrance and cosmetics market, stays the primary driving power behind the occasion’s progress. ADF, the world devoted to aerosol suppliers, will host some 140 exhibitors, whereas PLD (packaging options for premium drinks) and Packaging Première (packaging options for vogue, delicatessen, watches, jewelry, confectionery) will every host round 100 exhibitors.
“Having a bigger corridor gave us the chance so as to add exhibition areas, such because the Full Service Zone, which can host round fifty firms devoted to formulation, manufacturing, packaging. For the primary time, a Korean collective stand underneath the aegis of the Korea Worldwide Magnificence Business Commerce Affiliation will take part in Paris Packaging Week,” added Josh Brooks.
One other new function is the Discovery Zone, which can host round twenty startups presenting sustainability options, progressive and various supplies, or digital options. An indication zone for refill terminals, organized by Re(Set), will enable for full-scale testing of the buyer expertise round these newcomers in retails.
Deal with design
To additional broaden the attraction of the present past packaging specialists, a powerful focus will likely be positioned on design and pattern subjects. The Pentawards Competition, a village of design businesses, will host eight stands and a convention throughout which worldwide design leaders and main shoppers (Nestlé, Coca-Cola, PepsiCo, Colgate-Palmolive, Unilever, Microsoft, Diageo) will discover how design decisions can form shopper behaviour.
Paris Packaging Week may also function a gallery of the 100 finest designs of 2024 from all over the world (as judged by over 50 business specialists from manufacturers like Estée Lauder, Microsoft), in addition to an unique convention by Mathieu Lehanneur, the designer of the Olympic flame.
Primarily based on the identical logic, the PCD, PLD and ADF Awards Gallery will likely be positioned on the coronary heart of the occasion to raised showcase individuals, winners and improvements.
4 convention areas
The convention will function 4 key levels: the Round Financial system Stage, sponsored by Dow, will tackle key sustainability and regulatory challenges within the packaging business; the Future Innovation Discussion board will discover the cutting-edge applied sciences and supplies shaping the way forward for packaging; the Pentawards Competition Stage will concentrate on design, branding, and shopper tendencies; the International Aerosol & Shelling out Summit, offered in partnership with the European Aerosol Federation (FEA), will tackle sustainability and innovation within the aerosol sector.
Innovation contests for college students
The winners of three pupil contests will likely be introduced throughout Paris Packaging Week: ESEPAC x Merci Helpful, the place second-year grasp’s college students in packaging engineering, enrolled within the faculty’s “Digiprint’” program have been challenged to suggest progressive options enabling customers to clean their arms with out utilizing water, whereas sustaining the sense of delight and ease that embodies the Merci Helpful model; Emballé 5.0, a contest organised by France’s Conseil Nationwide de l’Emballage (CNE), which challenged college students from a number of universities and faculties, together with ENSAIA Nancy, Institut Agro Dijon, and PEC IUT Reims to deal with three key points: the battle in opposition to waste, packaging reuse and luxurious product packaging; and eventually, the ESI Reims Faculty x Brockmans Gin contest, the place college students have been challenged to design eco-responsible packaging options for luxurious spirits.
“We’re heading in direction of a really good occasion, greater however above all richer. In fact we are going to occupy a brand new corridor, however above all we should always anticipate a brand new expertise. I’m fairly enthusiastic concerning the thought of giving more room to design and opening Paris Packaging Week to new profiles,” concludes Josh Brooks.
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